Triumph Motorcycles, the Original British Motorcycle Company, will release a brand new lifestyle apparel variety at Selvedge Run trade display in Berlin, which runs from July 2-four.
Triumph Motorcycles launches a new way of life range
The new collection launch will pay homage to the “ambitious and unique” designs of its motorcycles and has been designed to worn via men with “true, purposeful fashion” brought Triumph.
Triumph Motorcycles launches new lifestyle range
Highlights from the debut series include moto-stimulated detailing on jackets, denim, shirts, t-shirts, sweats, hoodies and caps.
The complete series may be bought solely through unbiased distribution channels across the United Kingdom, Europe, and the USA, with the marked shift coinciding with the approaching launch of the logo’s UK e-commerce internet site in early 2020.
Triumph Motorcycles launches new lifestyle range
In addition, Triumph Motorcycles dealerships will maintain to sell core products and rider-unique protective put on aligned with the motorcycles.
Triumph Motorcycles launches new life-style range
Kevin Charles, garb director at Triumph Motorcycles, said in a statement: “As the request and call for Triumph Motorcycles branded apparel elevated, we made the decision to shift the brand’s life-style clothing into independent retail channels to make it extra on hand to purchasers, whether or not motorcycle riders or now not.
“It is an exciting time for Triumph Motorcycles as we keep growing the lifestyle garb line and launch a brand new eCommerce web site in 2020.”
Triumph Motorcycles launches a new way of life variety
Images: courtesy of Triumph Motorcycles
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